Gotta say, thoughts about constant advertising aside, I love when it takes advantage of the medium. Case in point: Duracell sponsoring Williams Racing in Formula 1. 🏎️

Williams Racing Formula 1 car. On the top of the car, just above the driver's head, is a perfectly placed advertisement such that it looks like a Duracell Coppertop AA battery.
Evan Hildreth @oddevan